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Mariana Munis de Farias
Professor de Marketing,
Universidade Presbiteriana Mackenzie
Verified email at mackenzie.br
Marketing
Comportamento do Consumidor
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NEUROMARKETING, STORYTELLING E SEUS IMPACTOS NA COMUNICAÇÃO DAS MARCAS NO SÉCULO XXI: estudo de caso de duas marcas globais
G Lopes, MM de Farias
XVI Jornada de Iniciação Científica e X Mostra de Iniciação Tecnológica-2020
, 2020
2020
A ESCOLA ESTRATÉGICA DA APRENDIZAGEM (LEARNING BY INTERACTING): UM ESTUDO DE CASO DA EMPRESA LEGO®
DA Armelin, GE da Silva, MM de Farias, CF da Cunha
Revista Científica UNAR 12 (1), 12
, 2016
2016
Processo De Planejamento Da Comunicação Integrada De Marketing: Pedigree Adotar É Tudo De Bom.
MM de Farias, TCD de Toledo Pitombo, RB Zaccaria
Revista FSA 12 (6)
, 2015
2015
Processo De Planejamento Da Comunicação Integrada De Marketing: Pedigree Adotar É Tudo De Bom/Planning Process Of Integrated Marketing Communication: Pedigree Adopt It's All Good
MM de Farias, TCD de Toledo Pitombo, RB Zaccaria
Revista FSA (Centro Universitário Santo Agostinho) 12 (6), 03-26
, 2015
2015
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