Kristine DE VALCK
Kristine DE VALCK
Professor of Marketing, HEC Paris
Verified email at hec.fr
Title
Cited by
Cited by
Year
Networked narratives: Understanding word-of-mouth marketing in online communities
RV Kozinets, K De Valck, AC Wojnicki, SJS Wilner
Journal of marketing 74 (2), 71-89, 2010
28282010
Virtual communities: A marketing perspective
K De Valck, GH Van Bruggen, B Wierenga
Decision support systems 47 (3), 185-203, 2009
9432009
The effect of electronic word of mouth on sales: A meta-analytic review of platform, product, and metric factors
A Babić Rosario, F Sotgiu, K De Valck, THA Bijmolt
Journal of Marketing Research 53 (3), 297-318, 2016
7492016
Social commerce: a contingency framework for assessing marketing potential
MS Yadav, K De Valck, T Hennig-Thurau, DL Hoffman, M Spann
Journal of interactive marketing 27 (4), 311-323, 2013
4782013
Virtual communities of consumption: networks of consumer knowledge and companionship
K De Valck
1252005
Satisfaction with Virtual Communities of Interest: Effect on Members' Visit Frequency*
K De Valck, F Langerak, PC Verhoef, PWJ Verlegh
British Journal of Management 18 (3), 241-256, 2007
1102007
Conceptualizing the electronic word-of-mouth process: What we know and need to know about eWOM creation, exposure, and evaluation
AB Rosario, K de Valck, F Sotgiu
Journal of the Academy of Marketing Science 48 (3), 422-448, 2020
722020
The effect of members' satisfaction with a virtual community on member participation
F Langerak, PC Verhoef, PWJ Verlegh, K de Valck
Available at SSRN 411641, 2003
672003
“Pixelize me!”: Digital storytelling and the creation of archetypal myths through explicit and implicit self-brand association in fashion and luxury blogs
G Kretz, K de Valck
Research in consumer behavior, 2010
552010
The war of the eTribes: online conflicts and communal consumption
K De Valck
Consumer tribes 260, 274, 2007
482007
Social control in online communities of consumption: A framework for community management
O Sibai, K De Valck, AM Farrell, JM Rudd
Psychology & Marketing 32 (3), 250-264, 2015
412015
Using blogs to solicit consumer feedback: The role of directive questioning versus no questioning
C Balagué, K De Valck
Journal of Interactive Marketing 27 (1), 62-73, 2013
382013
Satisfaction and participation in virtual communities
F Langerak, PC Verhoef, PWJ Verlegh, K Valck
ACR North American Advances, 2004
372004
Videography in Cosumer Research: Visions for a Method on the Rise
J Hietanen, K De Valck, J Rokka
Videography in Cosumer Research, 81-100, 2009
322009
Marketing as a means to transformative social conflict resolution: lessons from transitioning war economies and the Colombian coffee marketing system
A Barrios, K de Valck, CJ Shultz, O Sibai, KC Husemann, ...
Journal of Public Policy & Marketing 35 (2), 185-197, 2016
272016
Word-of-mouth in virtual communities: a netnographic analysis
K De Valck
HAL Post-Print, 2005
112005
Fashion blogging
G Kretz, K de Valck
The Routledge Companion to Digital Consumption, 80-89, 2013
102013
Understanding emerging adults' consumption of TV series in the digital age: A practice-theory-based approach
S Feiereisen, D Rasolofoarison, K De Valck, J Schmitt
Journal of Business Research 95, 253-265, 2019
82019
Lost in translation: The social shaping of marketing messaging
RV Kozinets, K de Valck, AC Wojnicki, SJS Wilner
NIM Marketing Intelligence Review 6 (2), 22, 2014
72014
The effect of virtual community satisfaction on membership participation
F Langerak, K de Valck, PC Verhoef, PW Verlegh
British Journal of Management 18 (3), 241-256, 2007
72007
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