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Hemant Sashittal
Hemant Sashittal
Professor of Marketing, St. John Fisher College
E-mail confirmado em sjfc.edu - Página inicial
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An examination of collaboration in high‐technology new product development processes
AR Jassawalla, HC Sashittal
Journal of Product Innovation Management: an international publication of …, 1998
6081998
Cultures that support product-innovation processes
AR Jassawalla, HC Sashittal
Academy of Management Perspectives 16 (3), 42-54, 2002
5372002
Building collaborative cross-functional new product teams
AR Jassawalla, HC Sashittal
Academy of Management Perspectives 13 (3), 50-63, 1999
3601999
Students' perceptions of social loafing: Its antecedents and consequences in undergraduate business classroom teams
A Jassawalla, H Sashittal, A Sashittal
Academy of Management Learning & Education 8 (1), 42-54, 2009
2222009
Strategies of effective new product team leaders
AR Jassawalla, HC Sashittal
California management review 42 (2), 34-51, 2000
1352000
Marketing implementation in smaller organizations: Definition, framework, and propositional inventory
HC Sashittal, AR Jassawalla
Journal of the Academy of Marketing Science 29 (1), 50-69, 2001
1322001
Interact with me on my terms: A four segment Facebook engagement framework for marketers
MA Hodis, R Sriramachandramurthy, HC Sashittal
Journal of Marketing Management 31 (11-12), 1255-1284, 2015
1202015
Marketing implementation in small and midsized industrial firms: an exploratory study
HC Sashittal, D Wilemon
Industrial Marketing Management 25 (1), 67-78, 1996
921996
Targeting college students on Facebook? How to stop wasting your money
HC Sashittal, R Sriramachandramurthy, M Hodis
Business Horizons 55 (5), 495-507, 2012
912012
Building acquaintance brands via Snapchat for the college student market
HC Sashittal, M DeMar, AR Jassawalla
Business Horizons 59 (2), 193-204, 2016
772016
Thinking strategically about integrating repatriated managers in MNCs
AR Jassawalla, HC Sashittal
Human Resource Management 48 (5), 769-792, 2009
762009
Managing expatriate: The role of mentors
AR Jassawalla, N Asgary, HC Sashittal
International Journal of Commerce and Management 16 (2), 130-140, 2006
742006
Cross-functional dynamics in new product development
AR Jassawalla, HC Sashittal
Research-Technology Management 43 (1), 46-49, 2000
662000
Student perceptions of social loafing in undergraduate business classroom teams
AR Jassawalla, A Malshe, H Sashittal
Decision Sciences Journal of Innovative Education 6 (2), 403-426, 2008
622008
The DNA of cultures that promote product innovation
AR Jassawalla, HC Sashittal
Ivey Business Journal 68 (2), 1-6, 2003
622003
The strategic market planning-implementation interface in small and midsized industrial firms: An exploratory study
HC Sashittal, C Tankersley
Journal of Marketing Theory and Practice 5 (3), 77-92, 1997
601997
The role of senior management and team leaders in building collaborative new product teams
AR Jassawalla, HC Sashittal
Engineering management journal 13 (2), 33-39, 2001
502001
Entifying your brand among Twitter-using millennials
HC Sashittal, M Hodis, R Sriramachandramurthy
Business Horizons 58 (3), 325-333, 2015
472015
Accelerating technology transfer: thinking about organizational pronoia
AR Jassawalla, HC Sashittal
Journal of Engineering and Technology Management 15 (2-3), 153-177, 1998
411998
Why do college students use Pinterest? A model and implications for scholars and marketers
HC Sashittal, AR Jassawalla
Journal of Interactive Advertising 15 (1), 54-66, 2015
382015
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