Ali Faraji-Rad

Cited by

	All	Since 2019
Citations	443	360
h-index	6	6
i10-index	6	6

100

201420152016201720182019202020212022202320243 6 7 31 30 53 43 63 77 96 26

Public access

View all

1 article

0 articles

available

not available

Based on funding mandates

Co-authors

Michel Tuan PhamKravis Professor of Business, Columbia UniversityVerified email at columbia.edu
luk warlopProfessor of Marketing, BI Norwegian Business SchoolVerified email at bi.no
Gita JoharColumbia UniversityVerified email at columbia.edu
Shiri MelumadThe Wharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
Leonard LeeProfessor of Marketing, National University of SingaporeVerified email at nus.edu.sg
Rajeev BatraUniversity of Michigan, Ross School of BusinessVerified email at umich.edu
Sharon NgNanyang Business School, Nanyang Technological UniversityVerified email at ntu.edu.sg
Mehrad Moeini-JazaniUniversity of Groningen, Faculty of Business & EconomicsVerified email at rug.nl
Olivier ToubiaGlaubinger Professor of Business, Columbia Business SchoolVerified email at columbia.edu

Ali Faraji-Rad

University of Maryland

Verified email at umd.edu

Marketing Psychology Consumer Behavior Machine Learning


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Uncertainty increases the reliance on affect in decisions A Faraji-Rad, MT Pham Journal of Consumer Research 44 (1), 1-21, 2017	164	2017
Consumer desire for control as a barrier to new product adoption A Faraji-Rad, S Melumad, GV Johar Journal of Consumer Psychology 27 (3), 347-354, 2017	107	2017
On the persuasiveness of similar others: The role of mentalizing and the feeling of certainty A Faraji-Rad, BM Samuelsen, L Warlop Journal of Consumer Research 42 (3), 458-471, 2015	71	2015
Uncertainty evokes consumers’ preference for brands incongruent with their global–local citizenship identity S Ng, A Faraji-Rad, R Batra Journal of Marketing Research 58 (2), 400-415, 2021	47	2021
Women seek more variety in rewards when closer to ovulation A Faraji-Rad, M Moeini-Jazani, L Warlop Journal of Consumer Psychology 23 (4), 503-508, 2013	28	2013
Affect as an ordinal system of utility assessment MT Pham, A Faraji-Rad, O Toubia, L Lee Organizational Behavior and Human Decision Processes 131, 81-94, 2015	16	2015
Banking Happiness A Faraji-Rad, L Lee Journal of Consumer Research 49 (2), 336-358, 2022	5	2022
The Impact of Negative Online Reviews: When Does Reviewer Similarity Make a Difference? A Faraji-Rad, RM Dimitriu ACR North American Advances, 2011	4*	2011
On aesthetic pleasure: The uncertainty-reducing role of processing fluency A Faraji-Rad, MT Pham Columbia Business School Research Paper, 2017	1	2017
Coping through Precise Labeling of Emotions: A Deep Learning Approach to Studying Emotional Granularity in Consumer Reviews A Faraji-Rad, A Tamaddoni, A Jebeli		2024
Assessing the impact of news on oil prices: a text mining approach A Faraji Rad		2009

The system can't perform the operation now. Try again later.

Articles 1–11

Citations per year

Duplicate citations

Merged citations

Add co-authorsCo-authors

Follow

Cited by

Co-authors