Rodrigo S. Dias

20182019202020212022202320242 5 4 10 9 15 5

Gavan FitzsimonsEdward S & Rose K Professor of Marketing and Psychology, Duke UniversityVerified email at duke.edu
Eduardo B. AndradeProfessor of Marketing, Imperial College Business School, LondonVerified email at imperial.ac.uk
Lucia BarrosFGV EAESPVerified email at fgv.br
Eesha SharmaAssistant Professor, San Diego State UniversityVerified email at sdsu.edu
Lingrui ZhouThe University of Hong KongVerified email at hku.hk
Holly HoweHEC MontréalVerified email at hec.ca

Rodrigo S. Dias

Verified email at duke.edu - Homepage


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
From slum tourism to smiley selfies: The role of social identity strength in the consumption of morally ambiguous experiences J Von Schuckmann, LSG Barros, RS Dias, EB Andrade Journal of Consumer Psychology 28 (2), 192-210, 2018	33	2018
Spending and Happiness: The Role of Perceived Financial Constraints RS Dias, E Sharma, GJ Fitzsimons Journal of Consumer Research 49 (3), 373–388, 2022	11*	2022
Aha over Haha: Brands benefit more from being clever than from being funny HS Howe, L Zhou, RS Dias, GJ Fitzsimons Journal of Consumer Psychology 33 (1), 107-114, 2023	7	2023
Understanding effect sizes in consumer psychology RS Dias, SA Spiller, GJ Fitzsimons Marketing Letters, 2023		2023

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