Consumer antecedents towards green product purchase intentions CSR Costa, MF da Costa, RG Maciel, EC Aguiar, LO Wanderley Journal of Cleaner Production 313, 127964, 2021 | 191 | 2021 |
Satisfaction and continuous use intention of e-learning service in Brazilian public organizations FA de Melo Pereira, ASM Ramos, MA Gouvêa, MF da Costa Computers in Human Behavior 46, 139-148, 2015 | 168 | 2015 |
Theory of planned behavior, ethics and intention of conscious consumption in Slow Fashion Consumption JS Lira, MF Costa Journal of Fashion Marketing and Management: An International Journal 26 (5 …, 2022 | 54 | 2022 |
Perceived competitive advantage of soccer clubs: a study based on the resource-based view MF Costa, CE Costa, CF Angelo, WFA Moraes RAUSP Management Journal 53 (1), 23-34, 2018 | 52 | 2018 |
Sensory marketing: consumption experience of the Brazilian in the restaurant industry M Costa, P Zouein, N Rodrigues, J Arruda, M Vieira International Journal of Business Strategy 12 (4), 165-171, 2012 | 37 | 2012 |
Propagandas de apelo emocional e utilitário: efeitos na atitude do consumidor e na percepção do brand equity de um celular Samsung MF da Costa, AL de Moraes Patriota, CF de Angelo REGE-Revista de Gestão 24 (3), 268-280, 2017 | 36 | 2017 |
Go vegan! digital influence and social media use in the purchase intention of vegan products in the cosmetics industry RC Dos Santos, MJ de Brito Silva, MF da Costa, K Batista Social Network Analysis and Mining 13 (1), 49, 2023 | 33 | 2023 |
Appearances can (not) be deceiving: purchase of hotel services endorsed by instagram digital influencers AS Silva, MF da Costa REMark 20 (1), 52, 2021 | 28* | 2021 |
The influence of voluntary simplicity and environmental activism on sustainable fashion purchase intention PO Campos, AALS Lima, CSR Costa, MF Costa Journal of Fashion Marketing and Management: An International Journal 27 (2 …, 2023 | 24 | 2023 |
Chronic Regulatory Focus: Resist impulse consumption or let it happen? MF Costa, SA Farias, CF Angelo Revista Brasileira de Gestão de Negócios 20 (04), 619-637, 2018 | 23 | 2018 |
Comportamento do consumidor infantil: um estudo do consumo dos pais em supermercados através da influência dos filhos no momento da compra M Freitas-da-Costa, R de França Lima, PJ dos Santos Revista Administração em Diálogo 14 (2), 1-25, 2012 | 21 | 2012 |
Consumer fear and healthy eating during COVID-19 pandemic PO Campos, LB Mélo, JCV de Souza, PN Santana, J Matte, MF Costa Marketing Intelligence & Planning 40 (2), 227-241, 2022 | 20 | 2022 |
Corporate social and environmental responsibility: do consumers perceive it as being an organizational value? MF Costa, LL Santos, CF Angelo Gestão & Produção 27, e4688, 2020 | 19 | 2020 |
Aspectos simbólicos do smartphone e o eu estendido: um estudo do comportamento do consumidor português P Baumhammer, MG Silva, MF Costa Revista Interdisciplinar de Marketing 7 (2), 175-190, 2017 | 18 | 2017 |
Pequenas empresas de fast food: uma análise junto ao cliente sobre a qualidade do atendimento no segmento de alimentação rápida MF da Costa, CA Ferreira Revista da micro e pequena empresa 3 (1), 16-34, 2009 | 18 | 2009 |
Noite de terror na cidade luz: os atos terroristas em Paris e a avaliação da imagem de destino por turistas brasileiros MLA Ferreira, PF Graciano, SR Leal, MF Costa Revista Brasileira de Pesquisa em Turismo 13, 19-39, 2019 | 17* | 2019 |
Relationship between personality traits and consumer rationality regarding the intention to purchase collaborative fashion PO Campos, CSR Costa, MF Costa Journal of Fashion Marketing and Management: An International Journal 27 (1 …, 2023 | 16 | 2023 |
Efeitos da música ao vivo e mecanizada em ambientes de varejo supermercadista MF Costa, SA Farias Revista de Administração Contemporânea 20 (2), 154-174, 2016 | 15 | 2016 |
The phantasmatic logic of e-government and the discourse of innovation in Cape Verde OLC Fernandes, FG Paiva Júnior, NCM Fernandes, MF Costa Revista de Administração Pública 54, 266-284, 2020 | 14* | 2020 |
Symbolic consumption and representation of self: a study of interactions in a virtual community of Ubuntu-Br users OLDC Fernandes, NCM Fernandes, FGDE PAIVA JÚNIOR, AL LEÃO, ... Cadernos EBAPE. BR 17, 717-731, 2019 | 14* | 2019 |