Informants in organizational marketing research: Why use multiple informants and how to aggregate responses GH Van Bruggen, GL Lilien, M Kacker Journal of Marketing Research, 469-478, 2002 | 441 | 2002 |
Managing consumer uncertainty in the adoption of new products: temporal distance and mental simulation R Castaño, M Sujan, M Kacker, H Sujan Journal of Marketing Research 45 (3), 320-336, 2008 | 382 | 2008 |
The impact of channel function performance on buyer–seller relationships in marketing channels GH Van Bruggen, M Kacker, C Nieuwlaat International Journal of Research in Marketing 22 (2), 141-158, 2005 | 202 | 2005 |
Antecedents of Early Adoption and Use of Social Media Networks for Stakeholder Communications: Evidence from Franchising R Perrigot, M Kacker, G Basset, G Cliquet Journal of Small Business Management, 2012 | 100 | 2012 |
How Firm Strategies Impact Size of Partner-Based Retail Networks: Evidence from Franchising M Kacker, RP Dant, J Emerson, AT Coughlan Journal of Small Business Management 54 (2), 506-531, 2016 | 56 | 2016 |
Retailer Use of a Professional Social Media Network: Insights from Franchising M Kacker, R Perrigot Journal of Retailing and Consumer Services 30 (May), 222-233, 2016 | 49 | 2016 |
Quality Signaling Through Ex-Ante Voluntary Information Disclosure in Entrepreneurial Networks: Evidence from Franchising F Sadeh, M Kacker Small Business Economics 50 (4), 729-748, 2018 | 38 | 2018 |
A cointegration analysis of the correlates of performance in franchised channels RP Dant, M Kacker, AT Coughlan, J Emerson Economics and Management of Networks: Franchising Networks, Cooperatives …, 2007 | 37 | 2007 |
Performance implications of using signaling and screening for expanding interfirm business networks: Evidence from franchising F Sadeh, M Kacker Industrial Marketing Management 88 (July), 47-58, 2020 | 26 | 2020 |
Antecedents of Locus of Causality Attributions for Destructive Acts in Distribution Channels H Eslami, M Kacker, JD Hibbard Journal of Business Research 107 (February), 302-314, 2020 | 12 | 2020 |
Performance Impact of Distribution Expansion: A Review and Research Agenda J Hibbard, M Kacker, F Sadeh Handbook of Research on Distribution Channels, 355-374, 2019 | 8 | 2019 |
Franchising structure changes and shareholder value: Evidence from store buybacks and refranchising A Sadovnikova, M Kacker, S Mishra Journal of the Academy of Marketing Science 51, 1098–1117, 2023 | 5 | 2023 |
Specific investments in franchisor–franchisee relationships: a model M Kacker, R Wu Journal of Marketing Channels 20 (1-2), 120-140, 2013 | 5 | 2013 |
The relationship between initial and ongoing fees in franchising: a meta-analysis F Sadeh, M Kacker Handbook of Research on Franchising, 116-134, 2017 | 4 | 2017 |
Why firms make ex-ante voluntary information disclosures in “take it or leave it” contracts in distribution channels F Sadeh, M Kacker Working Paper, 2016 | 2 | 2016 |
Preparing for the Adoption of the New Arrival R Castaño, M Sujan, M Kacker, H Sujan GfK Marketing Intelligence Review 1 (2), 16-23, 2009 | 2 | 2009 |
The effects of poor sales leadership on job satisfaction H Sujan, M Kacker Presentation at Erin Anderson Research Conference, 17-19, 2008 | 2 | 2008 |
Sharing information in marketing channels GH van Bruggen, M Kacker Marketing Management: Strategy and Organization, 27th EMAC Conference …, 1998 | 2 | 1998 |
Assessing the Correlates of Performance in Franchised Channels of Distribution: A Cointegration Analysis RP Dant, M Kacker, AT Coughlan, J Emerson Proceedings of EMNet 2005: 2nd International Conference on Economics and …, 2005 | 1 | 2005 |
Channel Governance Through Brand Equity M Kayed, M Kacker, R Wu, F Sadeh Available at SSRN, 2022 | | 2022 |