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Citations per year
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Since 2019
Citations
20
3
h-index
2
1
i10-index
1
0
0
6
3
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
1
1
1
2
2
2
6
2
1
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Patricia Sawa de Campos Modanez
Unknown affiliation
Verified email at sunfireclean.com
Marketing
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Segmentação Psicográfica e estilos de vida de consumidores de venda direta por catálogo
PS Modanez, VRE Spers, MS Neto
Revista Brasileira de Marketing 8 (1), 138-163
, 2009
15
2009
Cor e sua influência na decisão de compra: análise em bens de consumo com venda direta
PSC MODANEZ, AC GIULIANI
5ª AMOSTRA ACADÊMICA DA UNIVERSIDADE METODISTA DE PIRACICABA, 82
, 2007
5
2007
Segmentação psicográfica e estilos de vida de consumidores de venda direta por catálogo
PS de Campos Modanez, AC Giuliani, LC Attadia
Revista Ciências Administrativas 15 (2)
, 2009
2009
PSYCHOGRAPHIC SEGMENTATION AND LIFESTYLE OF CONSUMERS WHO BUY THROUGH CATALOGS
PS Modanez, SHCR De Camargo, VRE Spers, MS Neto
REMark 8 (1), 138
, 2009
2009
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